We are very pleased about your interest in our company. Data protection is of particular importance to the management of Mesantina s.r.o. The use of the Mesantina s.r.o. website is generally possible without providing any personal data. However, if an individual wishes to use special services offered by our company through our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the individual concerned.
The processing of personal data, such as the name, address, email address, or telephone number of an individual, always takes place in accordance with the General Data Protection Regulation and in compliance with the country-specific data protection regulations applicable to Mesantina s.r.o. Through this privacy policy, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, individuals are informed about their rights through this privacy policy.
Mesantina s.r.o., as the data controller, has implemented numerous technical and organizational measures to ensure the most comprehensive protection of personal data processed through this website. However, internet-based data transmissions can generally have security vulnerabilities, so absolute protection cannot be guaranteed. For this reason, it is up to each individual to choose alternative ways, such as contacting us by phone, to transmit personal data.
DefinitionsThe privacy policy of Mesantina s.r.o. is based on the terminology used by the European legislator in the enactment of the General Data Protection Regulation (GDPR). Our privacy policy aims to be easily readable and understandable for the public, as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.
In this privacy policy, we use the following terms:
a) Personal data
Personal data refers to any information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or one or more specific factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
b) Data subject
A data subject is any identified or identifiable natural person whose personal data is processed by the controller.
c) Processing
Processing is any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment or combination, restriction, erasure, or destruction.
d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.
e) Profiling
Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.
f) Pseudonymization
Pseudonymization is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.
g) Controller
Controller means the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
h) Processor
Processor means a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.
i) Recipient
Recipient means a natural or legal person, public authority, agency, or another body, to which the personal data are disclosed, whether a third party or not. However, authorities that may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.
j) Third party
Third party means a natural or legal person, public authority, agency, or body other than the data subject, controller, processor, and persons who, under the direct authority of the controller or processor, are authorized to process personal data.
k) Consent
Consent means any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her for a specific purpose.
Name and Address of the Data Controller
The data controller, as defined by the General Data Protection Regulation (GDPR), other applicable data protection laws in the European Union member states, and other provisions with a data protection character, is:
Mesantina s.r.o.
Na Male Sarce 795,Nebusice 164 00 Praha 6
Prague Czech Republic
NL826803039B01
Email: hello@toweltogo.com
Website: https://toweltogo.com
Cookies
The Mesantina s.r.o. website uses cookies. Cookies are text files that are stored and saved on a computer system via an internet browser.
Many websites and servers use cookies. Many cookies contain a unique identifier called a cookie ID. A cookie ID is a unique identifier that can be used to assign websites and servers to the specific internet browser in which the cookie was stored. This enables visited websites and servers to distinguish the individual browser of the data subject from other internet browsers that contain different cookies. A specific internet browser can be recognized and identified using the unique cookie ID.
By using cookies, Mesantina s.r.o. can provide users of this website with more user-friendly services that would not be possible without setting the cookies.
Cookies allow us to optimize the information and offers on our website for the user’s benefit. As mentioned before, cookies help us recognize users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, a user of a website that uses cookies does not have to enter their access data again every time they visit the website because this is taken over by the website and the cookie stored on the user’s computer system. Another example is a cookie in an online shop’s shopping cart. The online shop remembers the items that a customer has placed in the virtual shopping cart through a cookie.
The data subject can prevent the setting of cookies through our website at any time by adjusting the settings of the internet browser used and may thus permanently deny the setting of cookies. Furthermore, already set cookies can be deleted at any time via an internet browser or other software programs. This is possible in all popular internet browsers. If the data subject deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.
Collection of General Data and Information
The Mesantina s.r.o. website collects a series of general data and information with each visit by a data subject or an automated system. This general data and information are stored in the server’s log files. The collected data may include (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system, and (8) other similar data and information that may be used to prevent risks in case of attacks on our information technology systems.
Mesantina s.r.o. does not draw any conclusions about the data subject when using this general data and information. Instead, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website and its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for prosecution in the event of a cyberattack. Therefore, Mesantina s.r.o. analyzes the anonymously collected data and information statistically, with the aim of increasing data protection and data security within our company and ensuring an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
Registration on Our Website
The data subject has the possibility to register on the website of the data controller by providing personal data. The personal data transmitted to the data controller will be determined by the respective input mask used for the registration. The personal data entered by the data subject will be collected and stored solely for internal use by the data controller and for its own purposes. The data controller may arrange for the transfer to one or more processors, such as a parcel service provider, who will also use the personal data solely for internal purposes attributable to the data controller.
By registering on the website of the data controller, the IP address assigned by the data subject’s internet service provider (ISP), the date, and the time of registration are also stored. The storage of this data is carried out against the background that this is the only way to prevent the misuse of our services and, if necessary, to enable the investigation of committed offenses. In this respect, the storage of this data is necessary to secure the data controller. This data is not passed on to third parties unless there is a legal obligation to pass it on or the disclosure serves the purpose of criminal prosecution.
The registration of the data subject, with the voluntary provision of personal data, is intended to enable the data controller to offer the data subject content or services that may only be offered to registered users due to the nature of the matter. Registered persons are free to modify the personal data provided during registration at any time or to have them completely deleted from the data controller’s database.
The data controller shall, at any time and upon request, provide information to each data subject as to which personal data are stored about the data subject. Furthermore, the data controller shall correct or erase personal data at the request or indication of the data subject, insofar as there are no statutory storage obligations. The entirety of the data controller’s employees are available to the data subject in this context as contact persons.
Contact Possibility via the Website
The Mesantina s.r.o. website contains information that enables quick electronic contact with our company, as well as direct communication with us, including a general email address (e.g., hello@toweltogo.com). If a data subject contacts the data controller via email or a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the data controller is stored for the purpose of processing or contacting the data subject. There is no disclosure of this personal data to third parties.
Routine Erasure and Blocking of Personal Data
The data controller shall process and store personal data of the data subject only for the period necessary to achieve the storage purpose or as far as this is granted by the European legislator or other legislators in laws or regulations to which the data controller is subject to.
If the storage purpose is not applicable, or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data are routinely blocked or erased in accordance with legal requirements.
Rights of the data subject
a) Right to confirmation
Every data subject has the right, granted by the European legislator, to obtain confirmation from the data controller as to whether or not personal data concerning them is being processed. If a data subject wishes to exercise this right to confirmation, they can contact any employee of the data controller at any time.
b) Right to information
Every data subject affected by the processing of personal data has the right, granted by the European legislator, to obtain free information from the data controller at any time about the personal data stored about them and a copy of this information. Furthermore, the European legislator has granted the data subject the right to be informed of the following information:
- the purposes of the processing
- the categories of personal data processed
- the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
- if possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
- the existence of the right to rectification or erasure of personal data concerning them or restriction of processing by the data controller or a right to object to such processing
- the right to lodge a complaint with a supervisory authority
- if the personal data are not collected from the data subject: all available information about the source of the data
- the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject
Furthermore, the data subject has the right to obtain information as to whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards relating to the transfer.
If a data subject wishes to exercise this right to information, they can contact any employee of the data controller at any time.
c) Right to rectification
Every data subject affected by the processing of personal data has the right, granted by the European legislator, to obtain without undue delay the rectification of inaccurate personal data concerning them. Taking into account the purposes of the processing, the data subject also has the right to have incomplete personal data completed, including by means of providing a supplementary statement.
If a data subject wishes to exercise this right to rectification, they can contact any employee of the data controller at any time.
d) Right to erasure (Right to be forgotten)
Every data subject affected by the processing of personal data has the right, granted by the European legislator, to obtain from the data controller the erasure of personal data concerning them without undue delay, where one of the following grounds applies and the processing is not necessary:
The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
The data subject withdraws consent on which the processing is based according to Article 6(1)(a) or Article 9(2)(a) of the GDPR, and where there is no other legal ground for the processing.
The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
The personal data have been unlawfully processed.
The erasure of personal data is necessary for compliance with a legal obligation in Union or Member State law to which the data controller is subject.
The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.
If one of the above reasons applies and a data subject wishes to request the erasure of personal data stored by Mesantina s.r.o., they can contact any employee of the data controller at any time. The employee of Mesantina s.r.o. will arrange for the erasure request to be complied with immediately.
If the personal data has been made public by Mesantina s.r.o. and our company as the data controller is obliged to erase the personal data pursuant to Article 17(1) of the GDPR, Mesantina s.r.o. will, taking into account available technology and the cost of implementation, take reasonable steps, including technical measures, to inform other data controllers processing the published personal data that the data subject has requested the erasure of any links to, or copy or replication of, those personal data, as far as processing is not necessary. The employee of Mesantina s.r.o. will take the necessary measures on a case-by-case basis.
e) Right to restriction of processing
Every data subject affected by the processing of personal data has the right, granted by the European legislator, to obtain from the data controller restriction of processing where one of the following applies:
The accuracy of the personal data is contested by the data subject, for a period enabling the data controller to verify the accuracy of the personal data.
The processing is unlawful, and the data subject opposes the erasure of the personal data and requests instead the restriction of their use.
The data controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defense of legal claims.
The data subject has objected to processing pursuant to Article 21(1) of the GDPR pending the verification whether the legitimate grounds of the data controller override those of the data subject.
If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by Mesantina s.r.o., they can contact any employee of the data controller at any time. The employee of Mesantina s.r.o. will initiate the restriction of processing.
f) Right to data portability
Every data subject affected by the processing of personal data has the right, granted by the European legislator, to receive the personal data concerning them, which was provided to a data controller, in a structured, commonly used and machine-readable format. They also have the right to transmit those data to another data controller without hindrance from the data controller to which the personal data have been provided, where the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR, and the processing is carried out by automated means, as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the data controller.
Furthermore, when exercising their right to data portability under Article 20(1) of the GDPR, the data subject has the right to have personal data transmitted directly from one data controller to another, where technically feasible and where doing so does not adversely affect the rights and freedoms of others.
To exercise the right to data portability, the data subject can contact any employee of Mesantina s.r.o. at any time.
g) Right to object
Every person affected by the processing of personal data has the right, granted by the European Directive and Regulation, to object at any time, for reasons arising from their particular situation, to the processing of their personal data based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.
In the event of an objection, Mesantina s.r.o. will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject or the processing serves the assertion, exercise, or defense of legal claims.
If Mesantina s.r.o. processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such marketing. This also applies to profiling to the extent that it is related to such direct marketing. If the data subject objects to Mesantina s.r.o. processing personal data for direct marketing purposes, Mesantina s.r.o. will no longer process the personal data for these purposes.
Furthermore, the data subject has the right to object, on grounds relating to their particular situation, to the processing of personal data concerning them by Mesantina s.r.o. for scientific or historical research purposes or statistical purposes pursuant to Article 89(1) of the GDPR, unless such processing is necessary for the performance of a task carried out in the public interest.
To exercise the right to object, the data subject may directly contact any employee of Mesantina s.r.o. or another employee. The data subject is also free to exercise their right to object in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.
h) Automated individual decision-making, including profiling
Every person affected by the processing of personal data has the right, granted by the European Directive and Regulation, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the data controller, or (2) is authorized by Union or Member State law to which the data controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is made with the data subject’s explicit consent.
If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the data controller or (2) is made with the data subject’s explicit consent, Mesantina s.r.o. shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, which shall include at least the right to obtain human intervention on the part of the data controller, to express their point of view, and to contest the decision.
If the data subject wishes to exercise rights relating to automated decision-making, they may at any time contact an employee of the data controller.
i) Right to withdraw consent for data processing
Every person affected by the processing of personal data has the right, granted by the European Directive and Regulation, to withdraw consent to the processing of personal data at any time.
If the data subject wishes to exercise their right to withdraw consent, they may at any time contact an employee of the data controller.
Data protection provisions on the use and application of AddThis
The data controller has integrated components of the company AddThis on this website. AddThis is a bookmarking provider. The service allows simplified bookmarking of web pages via buttons. By hovering over the AddThis component with the mouse or clicking on it, a list of bookmarking and sharing services is displayed. AddThis is used on over 15 million websites, and according to the operating company, the buttons are displayed over 20 billion times annually.
The operating company of AddThis is Oracle Corporation, 10 Van de Graaff Drive, Burlington, MA 01803, USA.
By accessing any of the individual pages of this website operated by the data controller and on which an AddThis component is integrated, the web browser on the data subject’s IT system is automatically prompted by the respective AddThis component to download data from the website www.addthis.com. As part of this technical process, AddThis becomes aware of the visit and which specific subpage of this website is visited by the data subject’s IT system. AddThis also becomes aware of the IP address assigned by the Internet service provider (ISP) to the data subject’s IT system, the type of browser, the language of the browser, the website accessed before our website, the date, and time of access to the website. AddThis uses this data to create anonymized user profiles. The data and information transmitted to AddThis in this way enable the company AddThis itself, as well as its affiliated companies or partner companies, to address visitors to the websites of the data controller with personalized and interest-based advertising.
AddThis displays personalized and interest-based advertising based on a cookie set by the company. This cookie analyzes the individual surfing behavior of the data subject’s IT system. The cookie stores visits to websites made by the computer system.
The data subject can prevent the setting of cookies by our website at any time, as already described above, by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent AddThis from setting a cookie on the data subject’s IT system. In addition, cookies already set by AddThis can be deleted at any time via an Internet browser or other software programs.
The data subject also has the possibility to permanently object to the processing of personal data by AddThis. To do this, the data subject must press the opt-out button under the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the IT system used by the data subject. If the cookies are deleted from the system of the data subject after an objection, the data subject must call up the link again and set a new opt-out cookie.
However, setting the opt-out cookie may limit the full functionality of the websites of the data controller for the data subject.
The applicable privacy policy of AddThis can be accessed at http://www.addthis.com/privacy/privacy-policy.
Data protection provisions on the use and application of Facebook
The data controller has integrated components of the company Facebook on this website. Facebook is a social network.
A social network is an online meeting place, a virtual community operated on the Internet that enables users to communicate with each other and interact in the virtual space. A social network can serve as a platform for the exchange of opinions and experiences or allows the internet community to provide personal or business-related information. Facebook allows users of the social network, among other things, to create private profiles, upload photos, and network through friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the entity responsible for processing personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
By accessing any of the individual pages of this website operated by the data controller and on which a Facebook component (Facebook plug-in) is integrated, the web browser on the data subject’s IT system is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. An overview of all Facebook plug-ins can be accessed at https://developers.facebook.com/docs/plugins/?locale=en_US. As part of this technical process, Facebook becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into Facebook, Facebook recognizes with each visit to our website by the data subject and throughout the duration of their stay on our website which specific subpage of our website the data subject visits. This information is collected by the Facebook component and associated with the respective Facebook account of the data subject by Facebook. If the data subject clicks on one of the integrated Facebook buttons on our website, such as the “Like” button, or if the data subject submits a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged into Facebook at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Facebook component or not. If such transmission of this information to Facebook by the data subject is not desired, the data subject can prevent this transmission by logging out of their Facebook account before accessing our website.
The data policy published by Facebook, which is available at https://www.facebook.com/about/privacy/, provides information on the collection, processing, and use of personal data by Facebook. It also explains the privacy settings options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that allow the data subject to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.
Privacy Policy for the use and application of Google AdSense
The data controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm that selects ads relevant to the content of the respective third-party site. Google AdSense allows for interest-based targeting of the Internet user, which is implemented by generating individual user profiles.
The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of the Google AdSense component is to integrate advertisements on our website. Google AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is able to analyze the use of our website. Each time one of the individual pages of this website, which is operated by the data controller and on which a Google AdSense component is integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google AdSense component to submit data to Alphabet Inc. for the purpose of online advertising and billing of commissions. As part of this technical process, Alphabet Inc. becomes aware of personal data, such as the IP address of the data subject, which is used by Alphabet Inc., among other things, to understand the origin of visitors and clicks and subsequently enable commission settlements.
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programs.
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in web pages to enable a log file recording and log file analysis, which allows for a statistical analysis. Based on the embedded tracking pixels, Alphabet Inc. can determine if and when a web page was opened by a data subject and which links were clicked by the data subject. Tracking pixels are used, among other things, to analyze the flow of visitors on a website.
Through Google AdSense, personal data and information, including the IP address, which is necessary for the collection and billing of displayed advertisements, is transmitted to Alphabet Inc. in the United States of America. This personal data is stored and processed by Alphabet Inc. in the United States of America. Alphabet Inc. may disclose this personal data collected through the technical procedure to third parties.
Google AdSense is further explained under this link: https://www.google.com/adsense/start/.
Privacy Policy for the use and application of Google Remarketing
The data controller has integrated Google Remarketing services on this website. Google Remarketing is a feature of Google AdWords that allows a company to display advertising to Internet users who have previously visited the company’s website. The integration of Google Remarketing thus allows a company to create user-based advertising and subsequently display interest-based advertisements to Internet users.
The operating company of Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google Remarketing is the display of interest-based advertising. Google Remarketing allows us to display ads through the Google advertising network or on other websites that are tailored to the individual needs and interests of Internet users.
Google Remarketing sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is able to recognize the visitor of our website if he or she subsequently calls up web pages that are also members of the Google advertising network. With each call-up to an Internet site on which the service of Google Remarketing has been integrated, the Internet browser of the data subject identifies itself automatically with Google. As part of this technical process, Google receives knowledge of personal data, such as the IP address or browsing behavior of the user, which Google uses, among other things, to display interest-based advertising.
Using the cookie, personal information, such as the websites visited by the data subject, is stored. Each time our website is visited, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected through the technical procedure to third parties.
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the possibility of objecting to interest-based advertising by Google. To do this, the data subject must call up the link www.google.com/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and the applicable data protection provisions of Google can be found at https://policies.google.com/privacy?hl=en.
Privacy Policy for the use and application of Google+
The data controller has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is an online meeting place, an online community operated on the Internet that generally allows users to communicate with each other and interact in a virtual space. A social network can serve as a platform for exchanging opinions and experiences or allows the internet community to provide personal or company-related information. Google+ allows users of the social network, among other things, to create private profiles, upload photos, and network through friend requests.
The operating company of Google+ is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
Each time one of the individual pages of this website, which is operated by the data controller and on which a Google+ button has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Google+ button to download a representation of the corresponding Google+ button from Google. As part of this technical process, Google becomes aware of which specific subpage of our website is visited by the data subject. More detailed information about Google+ can be found at https://developers.google.com/+/.
If the data subject is simultaneously logged into Google+ at the time they access our website, Google recognizes with each visit of our website by the data subject and for the entire duration of their stay on our website which specific subpage of our website the data subject visits. This information is collected by the Google+ button and associated with the respective Google+ account of the data subject by Google.
If the data subject clicks on one of the Google+ buttons integrated on our website and thus gives a Google+1 recommendation, Google assigns this information to the personal Google+ user account of the data subject and stores this personal data. Google stores the Google+1 recommendation given by the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard. A Google+1 recommendation made by the data subject on this website is subsequently stored and processed together with other personal data, such as the name of the Google+1 account used by the data subject and the photo stored in it, in other Google services, for example, in the search engine results of the Google search engine, the Google account of the data subject, or at other places, such as on websites or in connection with advertisements. Furthermore, Google is able to link the visit to this website with other personal data stored by Google. Google also records this personal information for the purpose of improving or optimizing the various services provided by Google.
Google always receives information via the Google+ button that the data subject has visited our website if the data subject is simultaneously logged into Google+ at the time they access our website; this occurs regardless of whether the data subject clicks on the Google+ button or not.
If the transmission of personal data to Google is not desired by the data subject, they can prevent such transmission by logging out of their Google+ account before accessing our website.
Further information and the applicable privacy policy of Google can be accessed at https://policies.google.com/privacy?hl=en. Further information from Google regarding the Google+1 button can be found at https://developers.google.com/+/web/buttons-policy.
Privacy Policy for the use and application of Google AdWords
The data controller has integrated Google AdWords on this website. Google AdWords is a service for internet advertising that allows advertisers to place both ads in Google search engine results and in the Google advertising network. Google AdWords allows an advertiser to predefine certain keywords with the help of which an ad will only be displayed in the Google search engine results when the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed on relevant web pages using an automatic algorithm and taking into account the previously defined keywords.
The operating company of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is the promotion of our website by displaying interest-based advertising on the websites of third-party companies and in the search engine results of the Google search engine, as well as displaying third-party advertising on our website.
If a data subject reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the data subject by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the data subject. Through the conversion cookie, both we and Google can track whether a data subject who came to our website via an AdWords ad generated revenue, that is, completed or canceled a purchase.
The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are then used by us to determine the total number of users who have been referred to us through AdWords ads, that is, to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.
Personal information, such as the web pages visited by the data subject, is stored by means of the conversion cookie. Each time our website is visited, personal data, including the IP address of the internet connection used by the data subject, is transferred to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected through the technical procedure to third parties.
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the opportunity to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.com/settings/ads from each of the internet browsers they use and make the desired settings there.
Further information and the applicable privacy policy of Google can be accessed at https://policies.google.com/privacy?hl=en.
Privacy Policy for the use and application of Instagram
The data controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos, as well as distribute such data in other social networks.
The operating company of Instagram services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Each time one of the individual pages of this website, which is operated by the data controller and on which an Instagram component (Insta button) has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. As part of this technical process, Instagram becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into Instagram, Instagram recognizes with each visit to our website by the data subject and for the entire duration of their stay on our website which specific subpage the data subject visits. This information is collected by the Instagram component and associated with the respective Instagram account of the data subject by Instagram. If the data subject clicks on one of the Instagram buttons integrated on our website, the data and information transmitted with it are assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.
Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is simultaneously logged into Instagram at the time they access our website; this occurs regardless of whether the data subject clicks on the Instagram component or not. If such transmission of this information to Instagram by the data subject is not desired, they can prevent the transmission by logging out of their Instagram account before accessing our website.
Further information and the applicable privacy policy of Instagram can be accessed at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
Privacy Policy for the use and application of Jetpack for WordPress
The data controller has integrated Jetpack on this website. Jetpack is a WordPress plugin that provides additional features to the operator of a website built on WordPress. Jetpack allows the website operator, among other things, to have an overview of the visitors to the site. By displaying related posts and publications or providing the ability to share content on the site, it is also possible to increase visitor numbers. In addition, security features are integrated into Jetpack, making a website using Jetpack better protected against brute force attacks. Jetpack also optimizes and accelerates the loading of images integrated on the website.
The operating company of the Jetpack plugin for WordPress is Aut O’Mattic A8C Ireland Ltd., Business Centre, No.1 Lower Mayor Street, International Financial Services Centre, Dublin 1, Ireland.
Jetpack sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. Each time one of the individual pages of this website, which is operated by the data controller and on which a Jetpack component has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical process, Automattic becomes aware of data that is subsequently used to create an overview of website visits. The data collected via the Jetpack component is used to analyze the behavior of the data subject, who accessed the website of the data controller, and is evaluated with the aim of optimizing the website. The data collected through the Jetpack component is not used to identify the data subject without the prior obtaining of a separate, explicit consent of the data subject. The data is also disclosed to Quantcast. Quantcast uses the data for the same purposes as Automattic.
The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Automattic/Quantcast from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Automattic can be deleted at any time via the internet browser or other software programs.
Furthermore, the data subject has the possibility of objecting to the collection of data generated by the Jetpack cookie regarding the use of this website and the processing of this data by Automattic/Quantcast and to prevent such collection. For this purpose, the data subject must press the Opt-Out button under the link https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the system of the data subject are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.
However, the possibility exists that the website of the data controller may not be fully usable for the data subject if the opt-out cookie is deleted.
The applicable privacy policy of Automattic can be found at https://automattic.com/privacy/. The applicable privacy policy of Quantcast can be found at https://www.quantcast.com/privacy/.
Privacy Policy for the use and application of LinkedIn
The data controller has integrated components of LinkedIn Corporation on this website. LinkedIn is an internet-based social network that enables users to connect with existing business contacts and establish new business contacts. With over 400 million registered users in more than 200 countries, LinkedIn is currently the largest platform for business contacts and one of the most visited websites in the world.
The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For privacy matters outside the United States, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.
Each time our website is accessed, which is equipped with a LinkedIn component (LinkedIn plugin), this component causes the browser used by the data subject to download a corresponding display of the LinkedIn component. Further information on the LinkedIn plugins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is simultaneously logged into LinkedIn, LinkedIn recognizes with each visit to our website by the data subject and for the entire duration of their stay on our website, which specific subpage of our website the data subject visits. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the data subject. If the data subject clicks on one of the LinkedIn buttons integrated on our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and stores and processes this personal data.
LinkedIn always receives information via the LinkedIn component that the data subject has visited our website if the data subject is simultaneously logged into LinkedIn at the time they access our website; this occurs regardless of whether the data subject clicks on the LinkedIn component or not. If such transmission of this information to LinkedIn by the data subject is not desired, they can prevent the transmission by logging out of their LinkedIn account before accessing our website.
LinkedIn offers the possibility to unsubscribe from email messages, SMS messages, and targeted ads, as well as to manage ad settings at https://www.linkedin.com/psettings/guest-controls. LinkedIn also utilizes partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and Lotame, who may set cookies. You can decline such cookies at https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy of LinkedIn can be accessed at https://www.linkedin.com/legal/privacy-policy. LinkedIn’s cookie policy is available at https://www.linkedin.com/legal/cookie-policy.
Data Protection Policy for the Use of Pinterest
The data controller has integrated components of Pinterest Inc. on this website. Pinterest is a social network. A social network is an online meeting place operated on the Internet, which generally allows users to communicate with each other and interact in a virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enable the internet community to provide personal or company-related information. Among other things, Pinterest allows users of the social network to publish collections of images and individual images as well as descriptions on virtual pinboards (so-called “pinning”), which can then be shared (so-called “repinning”) or commented on by other users.
Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland, is the operating company of Pinterest.
Each time one of the individual pages of this website, which is operated by the data controller and on which a Pinterest component (Pinterest plug-in) has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Pinterest component to download a representation of the corresponding Pinterest component from Pinterest. More information about Pinterest can be found at https://pinterest.com/. As part of this technical process, Pinterest becomes aware of which specific subpage of our website is visited by the data subject.
If the data subject is logged in to Pinterest at the same time, Pinterest recognizes with each visit to our website by the data subject and for the entire duration of the respective stay on our website, which specific subpage of our website is visited by the data subject. This information is collected by the Pinterest component and assigned by Pinterest to the respective Pinterest account of the data subject. If the data subject clicks on one of the Pinterest buttons integrated on our website, Pinterest assigns this information to the personal Pinterest user account of the data subject and saves this personal data.
Pinterest always receives information via the Pinterest component that the data subject has visited our website if the data subject is logged into Pinterest at the same time as accessing our website, regardless of whether the data subject clicks on the Pinterest component or not. If such a transmission of this information to Pinterest is not desired by the data subject, they can prevent the transmission by logging out of their Pinterest account before accessing our website.
The privacy policy published by Pinterest, which is available at https://about.pinterest.com/privacy-policy, provides information about the collection, processing, and use of personal data by Pinterest.
Data Protection Policy for the Use of Shariff
The data controller has integrated the Shariff component on this website. The Shariff component provides social media buttons that are privacy-compliant. Shariff was developed for the German computer magazine c’t and is published by GitHub, Inc.
The developer of the component is GitHub, Inc., 88 Colin P. Kelly Junior Street, San Francisco, CA 94107, USA.
Normally, the social networks’ button solutions already transfer personal data to the respective social network when a user visits a website that integrates a social media button. By using the Shariff component, personal data is only transmitted to social networks when the visitor to a website actively clicks on one of the social media buttons. Further information about the Shariff component is provided by the c’t computer magazine at http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-Einsatz-2470103.html. The purpose of using the Shariff component is to protect the personal data of visitors to our website while enabling us to integrate a button solution for social networks on this website.
Further information and the applicable privacy policy of GitHub can be found at https://help.github.com/articles/github-privacy-policy/.
Data Protection Policy for the Use of Twitter
The data controller has integrated components of Twitter on this website. Twitter is a multilingual publicly accessible microblogging service where users can publish and distribute short messages called tweets, which are limited to 280 characters. These short messages are accessible to everyone, including individuals who are not registered with Twitter. However, the tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow the tweets of a user. Furthermore, Twitter allows reaching a broad audience through hashtags, links, or retweets.
The operating company of Twitter is Twitter International Company, One Cumberland Place, Fenian Street Dublin 2, D02 AX07, Ireland.
Each time one of the individual pages of this website, which is operated by the data controller and on which a Twitter component (Twitter button) has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Twitter component to download a representation of the corresponding Twitter component from Twitter. Further information about Twitter buttons can be found at https://about.twitter.com/en/resources/buttons. As part of this technical process, Twitter becomes aware of which specific subpage of our website is visited by the data subject. The purpose of integrating the Twitter component is to enable our users to share the content of this website, make this website known in the digital world, and increase our visitor numbers.
If the data subject is logged into Twitter at the same time, Twitter recognizes with each visit to our website by the data subject and for the entire duration of the respective stay on our website, which specific subpage of our website the data subject visits. This information is collected by the Twitter component and assigned by Twitter to the respective Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons integrated on our website, the data and information transmitted with it are assigned to the personal Twitter user account of the data subject, stored, and processed by Twitter.
Twitter always receives information via the Twitter component that the data subject has visited our website if the data subject is logged into Twitter at the time of accessing our website, regardless of whether the data subject clicks on the Twitter component or not. If the data subject does not want such information to be transmitted to Twitter, they can prevent the transmission by logging out of their Twitter account before accessing our website.
The applicable privacy policy of Twitter can be found at https://twitter.com/en/privacy.
Payment Method: Data Protection Policy for PayPal as a Payment Method
The data controller has integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed through so-called PayPal accounts, which represent virtual private or business accounts. In addition, PayPal offers the option of processing virtual payments via credit cards if a user does not have a PayPal account. A PayPal account is managed via an email address, which is why there is no classic account number. PayPal enables online payments to be triggered to third parties or to receive payments. PayPal also acts as a trustee and offers buyer protection services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg.
If the data subject selects “PayPal” as the payment option during the ordering process in our online shop, data of the data subject will be automatically transmitted to PayPal. By selecting this payment option, the data subject agrees to the transfer of personal data required for payment processing.
The personal data transmitted to PayPal is usually first name, last name, address, email address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. This personal data is required to process the purchase contract and any associated orders.
The purpose of the data transmission is to process payments and prevent fraud. The data controller will transfer personal data to PayPal, especially if there is a legitimate interest in the transmission. The personal data exchanged between PayPal and the data controller may be transferred by PayPal to credit reporting agencies. The purpose of this transmission is to verify identity and creditworthiness.
PayPal may disclose personal data to affiliated companies and service providers or subcontractors to the extent necessary to fulfill contractual obligations or to process the data on behalf of the data controller.
The data subject has the option to revoke consent to the handling of personal data at any time vis-à-vis PayPal. A revocation does not affect personal data that must be processed, used, or transmitted for (contractual) payment processing.
The applicable privacy policy of PayPal can be found at https://www.paypal.com/en/webapps/mpp/ua/privacy-full.
Legal Basis for Processing
Art. 6(1)(a) of the GDPR serves as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6(1)(b) of the GDPR. The same applies to processing operations that are necessary for carrying out pre-contractual measures, such as inquiries about our products or services. If our company is subject to a legal obligation by which the processing of personal data is required, such as for the fulfillment of tax obligations, the processing is based on Art. 6(1)(c) of the GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our premises were injured and their name, age, health insurance data, or other vital information would have to be disclosed to a doctor, hospital, or other third party. In such a situation, the processing would be based on Art. 6(1)(d) of the GDPR.
Finally, processing operations could be based on Art. 6(1)(f) of the GDPR. This legal basis is used for processing operations that are not covered by any of the aforementioned legal bases if processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject. Such processing operations are particularly permissible because they have been specifically mentioned by the European legislator. He considered that a legitimate interest could be assumed if the data subject is a customer of the data controller (Recital 47, Sentence 2 of the GDPR).
Legitimate Interests Pursued by the Controller or a Third Party
If the processing of personal data is based on Article 6(1)(f) of the GDPR, our legitimate interest is the conduct of our business activities for the benefit of the well-being of all our employees and shareholders.
Duration for Which the Personal Data Will Be Stored
The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiration of the retention period, the corresponding data will be routinely deleted, provided they are no longer necessary for the fulfillment or initiation of a contract.
Legal or Contractual Obligations to Provide Personal Data; Necessity for the Contractual Relationship; Obligation of the Data Subject to Provide Personal Data; Possible Consequences of Non-Provision
We inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual provisions (e.g., information about the contractual partner).
Sometimes it may be necessary for a contract to be concluded that a data subject provides us with personal data that must subsequently be processed by us. The data subject is, for example, obliged to provide us with personal data when our company enters into a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded.
Before personal data is provided by the data subject, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is legally or contractually required, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.
Existence of Automated Decision-Making
As a responsible company, we do not engage in automated decision-making or profiling.
This privacy policy has been generated by the privacy policy generator of the DGD Deutsche Gesellschaft für Datenschutz GmbH, which operates as an external data protection officer for Mittelfranken, in cooperation with the privacy attorneys of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte.
Information current as of May 2020.